Today, Apple takes the stage for its much-anticipated “Awe Dropping” event, promising a slew of major product reveals—most notably the new iPhone 17 lineup, iOS 26, and enhancements across its wearable and smart-home ecosystem. Here’s what readers need to know.
iPhone 17 Series – A Bold, Multi-Model Lineup
Apple is expected to introduce four iPhone 17 variants: the standard iPhone 17, the ultra-thin iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max.India TodayGadgets 360International Business Times UK The new “Air” model replaces the Plus, boasting the slimmest profile yet—rumor says as little as 5.5 mm in thickness and a 6.6-inch OLED display.The SunMacRumorsTom’s GuideGulf News
Key specs across the lineup:
- Design & display: All models likely feature 120 Hz ProMotion LTPO OLED displays—no longer exclusive to Pro models.MacRumors+1
- Chassis materials:
- Cameras:
- Air includes a 48 MP single rear camera and 24 MP front camera.MacRumors
- Pro and Pro Max models may feature triple 48 MP rear cameras, up to 8× optical zoom, variable-aperture lenses, and simultaneous front-&-rear video recording.MacRumorsIndiatimes
- Performance: All models powered by Apple’s new A19 chip, with Pro variants using the A19 Pro and possibly 12 GB RAM.IndiatimesMacRumors+1
- Connectivity & charging: Wi-Fi 7 support with Apple’s custom chip, 25 W Qi 2.2 MagSafe wireless charging; reverse wireless charging rumored for accessories.MacRumorsIndiatimes
- Battery life: Battery capacities leaked via Chinese regulatory filings show:
- iPhone 17 – ~3,692 mAh
- Air – ~3,149 mAh
- Pro – ~4,252 mAh
- Pro Max – ~5,088 mAh (largest ever in an iPhone)MacRumors
Pricing & availability (rumored):
MacRumors hints at base pricing around:
- iPhone 17: from $799
- iPhone 17 Air: starts ~ $1,099
- Pro: from $1,199
- Pro Max: from $1,299MacRumors
Pre-orders may begin Friday, September 12, with deliveries or in-store availability slated for September 19.MacRumors
iOS 26 – A Visual and Functional Overhaul
iOS 26, expected to ship with the new iPhones, brings a sweeping redesign known as Liquid Glass—a fluid, glass-inspired aesthetic with transparency, depth, and dynamic UI adaptation previously announced at WWDC on June 9.Wikipedia+1
Highlighted features include:
- A redesigned lock screen with dynamic, adaptable layouts and effects like 3D photo depth and responsive time displayWikipedia
- New privacy enhancements: granular accessories permissions, consolidated blocked contacts list, Recovery Assistant for system recovery, and quantum-secure TLS encryptionWikipedia
The general availability of iOS 26 is expected mid-September, potentially September 15.Wikipedia
Beyond iPhone – Expanding the Apple Ecosystem
Apple’s event is anticipated to feature a robust lineup beyond the iPhone:
- Apple Watch updates:
- Series 11, Ultra 3, and a third-generation SE are expected, with upgraded health sensors, better battery life, and refined designs.The Times of IndiaMacworld
- AirPods Pro 3:
- Potentially equipped with advanced health sensors like heart-rate and temperature detection.The Times of IndiaAftonbladet
- Other rumors include:
- A second-generation HomePod mini for smarter home integration
- Updated AirTag design
- Apple TV 4K refresh and possibly a new Vision Pro headset iterationThe Times of India
What This All Means for Consumers
Analysts suggest that while the iPhone 17 may not represent a landmark leap, its combination of design refreshes—especially in the iPhone 17 Air—upgraded displays, camera flexibility, and battery gains make it a compelling buy for those coming from older models, like the iPhone 13.The Verge
However, factors such as potential $50–$100 price hikes amid global trade tensions and stalled AI advancements may dampen enthusiasm.AP News
Conclusion
Apple’s September 9, 2025 “Awe Dropping” event is shaping up to deliver one of its most varied and visually striking product lineups in years. From the ultra-sleek iPhone 17 Air and powerful Pro models to a sweeping iOS 26 redesign and upgrades across watches, earbuds, and smart-home devices, there’s plenty for fans and professionals to anticipate.