Highlights;
- HighBridge Premium partners with Opici Family Distributing to enter the East Coast market.
- The deal expands HighBridge’s distribution network and Opici’s hemp beverage portfolio.
- HighBridge offers award-winning faux beers, Re-Frsh™ seltzers, and Majical Ice TeaZ™, featuring a collaboration with Jim Belushi.
- Both companies aim to promote social acceptance of hemp-derived delta-9 infused beverages.
[PRESS RELEASE] – MINNEAPOLIS, Aug. 6, 2025 – HighBridge Premium, a renowned producer of high-quality hemp-derived delta-9 infused beverages, is pleased to announce that it has entered into a distribution agreement with Opici Family Distributing of New Jersey. This significant partnership marks HighBridge’s strategic entry into the East Coast market and adds another prestigious distributor to its expanding national network.
The HighBridge Premium product line features an array of innovative beverages, including their award-winning faux Beers, Re-Frsh™ botanical seltzers, and Majical Ice TeaZ™, the latter being a collaborative effort with branding partner Jim Belushi and Belushi’s Farm. These products showcase HighBridge’s commitment to quality and innovation in the infused beverage market.
James Hunter, Founder and CEO of HighBridge Premium, expressed enthusiasm about the partnership: “HighBridge Premium is excited to partner with Opici Family Distributing as we extend our reach on the East Coast. Adding Opici, a respected 90-year-old distribution company, aligns with our strategy of collaborating with the most esteemed distributors as we expand across the U.S.”
Opici Family Distributing, established in 1934, is recognized as one of the top distributors in the United States, according to Wines & Vines magazine. As a family-owned business with a legacy of service, integrity, and hard work, Opici is an ideal partner for HighBridge, supporting the brand’s mission to promote social acceptance and normalization of infused beverages.
Jim Belushi, Founder of Belushi’s Farms and a HighBridge partner, also shared his thoughts: “We take pride in our partnership with Opici, which brings HighBridge-Belushi’s Farm products to our followers across the East Coast. Our collaboration with HighBridge goes beyond business—it’s a fusion of creativity and innovation. The union of two bold brands creates something extraordinary in the hemp delta-9 market, and adding Opici to the mix ensures a win-win scenario for all.”
Dina Opici, President of Opici Family Distributing, highlighted the strategic alignment: “When considering entry into this market segment, we sought a partner with shared values and a deep respect for the industry. We are thrilled to collaborate with HighBridge to enhance our hemp beverage portfolio.”
As HighBridge continues to pursue accelerated growth, the company remains committed to identifying qualified and reputable distributors in additional states. When asked about the qualities HighBridge looks for in a distribution partner, Hunter emphasized: “A shared dedication to quality, social responsibility, and commercial integrity is essential. Opici exemplifies the perfect distribution partner.”
This partnership underscores HighBridge’s strategic approach to expansion and its commitment to delivering high-quality products to an ever-growing market.